Jennifer Alfano and Preston Davis, the founders of the increasingly popular Keep it Chic blog, like to say they are two editors with 28 years of combined experience between them. And "editors" is the operative word here. What makes their blog so indispensible to so many is its authors' ability to synthesize daily pearls of pithy style wisdom down to no more than a few, easy-to-digest sentences. With close to 40,000 hits per month since Keep it Chic launched in February of last year, these former Vogue and Harper's Bazaar staffers, whose fashion industry friends are among their most ardent supporters, are definitely on to something. Here, Dana Linett-Silber, a regular contributor to The Inside Source, eBay’s digital style magazine, finds out how they do it.
