Fashion TV signs in deal with Al Habtoor Group; hotel's exterior will broadcast latest Fashion TV highlights round the clock via 100-metre LED screenDubai will soon host another coveted address - the world's first Fashion Hotel.
Michel Adam, President of Fashion TV global network, on Friday signed an agreement with Mohammed Al Habtoor, Vice-Chairman and CEO of Al Habtoor Group, to establish the hotel at the 'Most Liked Model Awards' ceremony at the Majestic Hotel in Cannes, reported 'AME Info.com'.
The five-star hotel to be owned and operated by the Al Habtoor Group will comprise 30-storeys and the exterior will display a projection using the world's largest 100 metre LED screen, broadcasting the latest Fashion TV highlights, around the clock.